Shawn Rose, our Chief Digital Officer for Digital Banking, will kick off the morning with an informative overview of what the Digital Factory is. Followed by a showcase of Scotiabank’s re-branding, which will be led by Pamela Hilborn, our Global Head of Design for Digital Banking. Pamela will talk about Scotiabank’s approach to updating the global brand of a 187-year-old financial institution. From an accessible design system to refined logos and a custom font, the new Scotia brand is built to work across all of the bank’s channels. Discover a brand that’s as colourful as your money, and as vibrant as Scotiabank’s customers. Check it out:
https://www.scotiabank.com/scotiabrand/international/en.html.
Our second showcase will be led by our talent from Design, Product and Engineering, a demo of Scotia’s new mobile banking app, which will completely replace our existing app. Whether you’re waiting in line, just woke up or only have one hand free, we designed the new Scotia app so that when real life happens, you can still bank the way you want. Check it out:
https://www.scotiabank.com/ca/en/personal/ways-to-bank/mobile-tablet/mobile-banking-app.html Session address:
333 King St E
